Privacy Policy
Effective date: October 26, 2026
Lender List ("we," "us") runs lenderlist.org, a free directory of business lenders. This policy explains what information we collect, how we use it, and the choices you have. The short version: we do not sell your personal information, and we do not pass your details to lenders.
Information we collect
Information you give us
- Account details. If you sign up, we collect your name, email address and password.
- Email updates. If you subscribe to updates, we collect your email address.
- Likes. If you like a listing, we record it.
- Reviews. If you write a review, we collect what you write and the name on your account. Reviews are public.
- Listing claims and submissions. If you claim a listing or submit a new one, we collect your contact details and the information you provide about the lender.
- Messages. If you email us, we keep your message and email address so we can reply.
Information collected automatically
- Usage data. Pages you visit, links you click, the site that referred you, your browser and device type, and your approximate location based on your IP address.
- Cookies and similar technologies. We use cookies and local storage to keep you signed in, remember your preferences and measure how the site is used.
What we don't collect
Lender List does not take loan applications. We do not ask for bank statements, tax returns, Social Security numbers or credit reports.
How we use information
- To run the site, including your account, reviews and listing claims.
- To verify that a person claiming a listing works for that lender.
- To send email updates you asked for. You can unsubscribe at any time.
- To answer your messages and fix errors you report.
- To understand which pages are useful and improve the site.
- To protect the site against spam, fraud and abuse.
- To comply with the law.
How we share information
We do not sell your personal information. We do not share it with lenders or brokers.
We share information only in these cases:
- Service providers. Companies that host and operate the site for us, such as our website platform and email provider. Our website platform also runs its own analytics to measure how the site is used. Service providers may use your information only to provide services to us.
- Public content. Reviews and claimed lender profiles are visible to everyone.
- Legal reasons. When required by law, or to protect the rights, safety or property of Lender List, our users or others.
- Business transfers. If Lender List is sold or merged, your information may transfer to the new owner, and this policy will continue to apply to it.
Links to lender websites
Listings link to lenders' own websites. When you leave Lender List, the lender's privacy policy applies, not ours. Read it before you share information with a lender.
Your choices and rights
- Email: use the unsubscribe link in any email.
- Account: you can update your account details, or ask us to delete your account.
- Access and deletion: you can ask what personal information we hold about you, or ask us to correct or delete it. Email support@lenderlist.org.
- Cookies: you can block or delete cookies in your browser. Some features, like staying signed in, may stop working.
Depending on where you live, you may have more rights under state privacy laws. We will honor requests as the law requires and won't treat you differently for making one.
How long we keep information
We keep information as long as your account is active or as long as we need it for the purposes above. We delete or anonymize it when it is no longer needed, unless the law requires us to keep it.
Security
We use reasonable safeguards to protect your information. No website is completely secure, so we can't guarantee absolute security.
Children
Lender List is for businesses and adults. We do not knowingly collect information from anyone under 18.
Changes to this policy
If we change this policy, we will post the new version here and update the effective date. If the changes are significant, we will give notice on the site.
Contact us
Questions or requests: support@lenderlist.org